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    Tencent Launched A Private Traffic Tool
    Zhang Jian
    • Dec 15, 2020
    • 2 min

    Tencent Launched A Private Traffic Tool

    The private traffic tool "Tencent Youshu" launched by Tencent has greatly solved this problem. Through this tools, it is possible to obtain
    167
    Marketing Ideas - Off the beaten path
    China Trading Desk
    • Nov 18, 2020
    • 1 min

    Marketing Ideas - Off the beaten path

    Learn more about off beat marketing ideas including live streaming, private traffic, KOL partnerships - from Mead Johnson & Taobao Macau...
    38
    Guide to Mini-Program
    China Trading Desk
    • Nov 17, 2020
    • 1 min

    Guide to Mini-Program

    Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently; Alipay, Baidu
    79
    China Programmatic Advertising Overview
    China Trading Desk
    • Oct 29, 2020
    • 1 min

    China Programmatic Advertising Overview

    China Marketing ecosystem is complicated! That is an understatement - if you follow China marketing you would know
    85
    WeChat Video Channel – Short video platform Killer?
    China Trading Desk
    • Oct 17, 2020
    • 2 min

    WeChat Video Channel – Short video platform Killer?

    WeChat opened "video channel" in January 2020 as beta and officially launched in June. WeChat users now only need to update the WeChat APP t
    89
    Best 2020 Marketing Tools
    China Trading Desk
    • Oct 14, 2020
    • 2 min

    Best 2020 Marketing Tools

    China Marketing activities can get very complicated, from media selection, new advancement in technology to new modes of advertising....
    57
    Insights Report - 11.11
    China Trading Desk
    • Oct 13, 2020
    • 1 min

    Insights Report - 11.11

    2020 marks the 12th anniversary of 11.11 Global Shopping Festival. The shopping festival started as an Alibaba phenomenon, has spread beyond
    42
    Primer on Digital Advertising in China
    China Trading Desk
    • Oct 4, 2020
    • 1 min

    Primer on Digital Advertising in China

    This is one of the largest repositories of digital advertising and digital apps in China, we are pleased to release this primer for free.
    77
    Angela Zhang’s first Douyin commercial Live-Streaming
    China Trading Desk
    • Sep 16, 2020
    • 2 min

    Angela Zhang’s first Douyin commercial Live-Streaming

    Our partner Octoplus media recently completed Angela Zhang’s first-ever live-streaming event and it has been a huge success.
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