The private traffic tool "Tencent Youshu" launched by Tencent has greatly solved this problem. Through this tools, it is possible to obtain

Learn more about off beat marketing ideas including live streaming, private traffic, KOL partnerships - from Mead Johnson & Taobao Macau...

Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently; Alipay, Baidu

China Marketing ecosystem is complicated! That is an understatement - if you follow China marketing you would know

WeChat opened "video channel" in January 2020 as beta and officially launched in June. WeChat users now only need to update the WeChat APP t

China Marketing activities can get very complicated, from media selection, new advancement in technology to new modes of advertising....

2020 marks the 12th anniversary of 11.11 Global Shopping Festival. The shopping festival started as an Alibaba phenomenon, has spread beyond

This is one of the largest repositories of digital advertising and digital apps in China, we are pleased to release this primer for free.

Our partner Octoplus media recently completed Angela Zhang’s first-ever live-streaming event and it has been a huge success.