First overseas cross-border E-commerce live-streaming
While live-streaming has been gaining popularity, no overseas WeChat live-streaming has been done – that is – until now! On May 5, 2020, Our
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China Trading Desk
- Apr 21, 2020
- 2 min
Louis Vuitton held its first livestream on Xiaohongshu
As the global epidemic gradually deteriorated, the luxury goods industry, which focuses on offline sales, was hit hard, and many brands...
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China Trading Desk
- Apr 21, 2020
- 2 min
Report - Growing your audience in a crisis
Recently, Jing Travel released a special report ”Growing your Audience in a Crisis: Lessons from Chinese Cultural Institutions”, with lot...
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China Trading Desk
- Feb 13, 2020
- 1 min
Gucci, Fendi, Burberry collaborate with Tencent to customise WeChat Red Packet cover.
In early 2020, Gucci teamed up with Tencent to launch a customised WeChat red packet cover to launch a Spring Festival brand campaign to...
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