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Alice
25 minutes ago3 min read
China’s Top Social Media Trends in February 2025
February was a month of festive celebrations, viral entertainment, and digital transformation across China’s top social media platforms. As
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Alice
4 hours ago2 min read
Trending Now: China's Social Media Highlights #10Feb-16Feb#
This week, "Nezha 2" shattered the 10 billion RMB box office mark, becoming China's first film to achieve this milestone. In sports, China’s
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Alice
6 days ago4 min read
Beyond Borders: How Chinese Consumers Are Driving Global Luxury Spending
Chinese luxury consumers are increasingly shopping abroad, with 40% of their luxury spending now happening overseas—particularly in Japan, F
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Alice
Feb 103 min read
Trending Now: China's Social Media Highlights #3Feb-9Feb#
This week, the sudden passing of Taiwanese actress Barbie Hsu has shocked the entertainment industry, dominating discussions across Weibo, D
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Alice
Feb 93 min read
The Rising Influence of Douyin in 2024 China’s Liquor Market: Trends and Consumer Behavior
In 2024, Douyin has become a pivotal platform for China's liquor industry, especially in promoting premium baijiu. Notably, high-end baijiu
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Alice
Feb 91 min read
Chinese hit roads for snow, cultural tours on lunar travels
Between 2.2 million and 2.6 million Chinese were forecast to travel by air during the holiday, according to digital marketing and research f
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Alice
Feb 71 min read
How is China’s 2025 Spring Festival economy shaping future growth?
China's domestic consumption has expanded at robust pace, setting several records during the just concluded Spring Festival holiday. What do
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Alice
Feb 71 min read
Chinese Lunar New Year Travel Boom Drives Record Tourism Spending and Domestic Travel Growth
China recorded 14 million cross-border trips during the Lunar New Year period, an increase of over 6% compared to the previous year, accordi
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Alice
Feb 61 min read
What Drove China’s Lunar New Year Tourism
China saw significant numbers in both inbound and outbound tourism, with around 14 million total cross-border travelers — up over 6% from th
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