2023 China Consumer Report
Consumers' expectations were obscured by stock market declines, a drop in real estate transactions, and mobility limitations meant to contai
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Cherlyn
- Aug 15, 2022
- 3 min
China Media Update – New WeChat Video In-Feed Ads
WeChat video account has more than 1.2 billion MAU and 500 million DAU with innate traffic advantages.
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Cherlyn
- May 17, 2022
- 4 min
China Regulations - Major Chinese Platforms display IP Location of Users
This is part of our series on the regulatory policies updates, reports and advertising laws - Medical Advertising, January Update (RED...
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Zhang Jian
- Feb 21, 2022
- 2 min
App of the month – Qzone
one of the earliest social platform which has seen a huge resurgence in recent times, with more than 560 million monthly active users, of wh
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Zhang Jian
- Nov 24, 2021
- 2 min
2021 Xiaohongshu Brand Marketing Manual
Yien Century Data Technology conducted a brand marketing analysis based on the consumption industry of Xiaohongshu this year.
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Zhang Jian
- Sep 16, 2021
- 2 min
2021 Update to Advertising law
Chinese Advertising Law is very strict and no one can cross the red line, and every marketer/advertiser should pay attention to it. Followin
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China Trading Desk
- Aug 22, 2021
- 4 min
China Tech Crackdown - Anti-monopoly Fines
In recent weeks, China has been enacting several new laws to protect sensitive data, prevent misuse of personal information & reign in anti
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Zhang Jian
- Jul 20, 2021
- 2 min
Douyin Available On Desktop
Douyin, the Chinese version of TikTok, is now available on the desktop. On June 21, 2021, Douyin officially launched the internal beta ...
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China Trading Desk
- Jul 19, 2021
- 2 min
Marketing Ideas – Apple Search Ads in China
Finally! Apple Search Ads has arrived in mainland China! On June 22nd 2021 Apple announced the long-awaited launch of Search Ads on the Appl
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