China Media Update

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Mar 17
3 min

Expanding ecosystem for WeChat mini-program

The WeChat mini-program team announced that the average annual DAU of mini-program exceeded 400 million in 2020, and the annual cumulative t

Zhang Jian

Feb 15
2 min

Media Update: 2021 WeChat Roadmap

Tencent held its annual WeChat flagship conference - WeBuild in Guangzhou. Learn more about the insights & 2021 roadmap

Zhang Jian

Jan 18
1 min

App of the month - KEEP

Keep is a mobile fitness app launched in February 2015. Keep provides fitness teaching, running, cycling, dating and fitness diet guidance,

Zhang Jian

Dec 15, 2020
2 min

Tencent Launched A Private Traffic Tool

The private traffic tool "Tencent Youshu" launched by Tencent has greatly solved this problem. Through this tools, it is possible to obtain

China Trading Desk

Nov 15, 2020
1 min

Miaozhen OOH Monitor 2.0

Miaozhen Systems, a leading Chinese third-party advertising technology company, announced that the company has officially launched a new mea

China Trading Desk

Oct 4, 2020
1 min

Primer on Digital Advertising in China

This is one of the largest repositories of digital advertising and digital apps in China, we are pleased to release this primer for free.

China Trading Desk

Sep 17, 2020
1 min

Tighter Control of Live Streaming

Livestream selling is all the rage in China, but recently Chinese regulators are preparing to impose new regulations on the booming use of..

Ctrip & JD.COM join forces to expand tourism and e-commerce

China Trading Desk

Aug 21, 2020
1 min

Ctrip & JD.COM join forces to expand tourism and e-commerce

During the COVID-19 epidemic, cross-border cooperation has become one of the major expression of the transformation of the tourism market.

China Trading Desk

May 21, 2020
2 min

Insights Report - OTT Market in China

With the rapid popularization of smart TV, the OTT industry has also developed rapidly

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