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Newsletter - September 2021
In this issue we talk about PIPL, new advertising laws, China Internet Development report, Douyin conversion rates and finally Jessica's...
China Trading Desk
Sep 17, 20210 min read


App of the month - Jessica’s Secret
Jessica’s Secret – Chinese tourist and shopper app for overseas shopping.
Jessica’s Secret is a price comparison APP for tourism shopping
Zhang Jian
Sep 16, 20212 min read


Insights Report - Tik Tok Conversion Analysis
Douyin has a high monthly user activity rate, and its advertisements have effectively helped brands reach and convert young families. Compar
Zhang Jian
Sep 16, 20212 min read


2021 Update to Advertising law
Chinese Advertising Law is very strict and no one can cross the red line, and every marketer/advertiser should pay attention to it. Followin
Zhang Jian
Sep 16, 20212 min read


Insights Report - China Internet Development
The China Internet Network Information Center (CNNIC) released the 48th Statistical Report on Internet Development in China on Aug 27. As of
China Trading Desk
Sep 16, 20214 min read


China Regulation - Personal Information Protection Law (PIPL)
This is part of ongoing series of articles covering the recent changes in policy & regulation that will impact how companies do business in
China Trading Desk
Sep 15, 20213 min read


Newsletter - August 2021
Read our August newsletter. We cover latest China tech crackdown; new mini-program introduction in JD; sports marketing trends; Tourism mi
China Trading Desk
Aug 23, 20210 min read


App of the month - MaFengWo
MaFengWo (马蜂窝) is the leading travel & leisure platform in China. Initially they started as a platform to share information about travel but
Zhang Jian
Aug 23, 20211 min read


Tourism Mini-Program Marketing
Among the many digital tools, the WeChat Mini Program has demonstrated its advantages as a lightweight tool. The WeChat Mini Program is an a
Zhang Jian
Aug 22, 20213 min read
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