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Insights Report - GenZ Consumption
According to the white paper on Gen Z consumption power released by Tencent QQ Advertising, China’s Gen Z population (15-23 years old) is th
Zhang Jian
Dec 18, 20212 min read


Newsletter - November 2021
Nov Newsletter - China Policy update, Free Miaozhen Access, Golden Week Report, Marketers ToolKit, RED Manual, FlyerT
China Trading Desk
Nov 24, 20210 min read


China Tech Crackdown – November updates
We continue our coverage on the great tech crackdown in China. If you have missed our previous coverage, read more about Anti-monopoly crack
China Trading Desk
Nov 24, 20213 min read


App of the month – FlyerT
FlyerT.com is a well-known Chinese frequent flyer social networking site that provides credit card information sharing, hotel reviews
Zhang Jian
Nov 24, 20212 min read


2021 Xiaohongshu Brand Marketing Manual
Yien Century Data Technology conducted a brand marketing analysis based on the consumption industry of Xiaohongshu this year.
Zhang Jian
Nov 24, 20212 min read


Insight Report – 2021 Marketer’s toolkit
WARC recently released the Chinese report "Marketer’s Toolkit 2021", which combines the current economic and social challenges
Zhang Jian
Nov 24, 20214 min read


Insight Report - 2021 National Day Tourism
Mafengwo conducted a big data analysis based on the travel enthusiasm of this year's Chinese National Day. The report shows that this year's
Zhang Jian
Nov 24, 20213 min read


Free Miaozhen Dashboard
We are offering free dashboard access to everyone. Transparency is a big part of what we do at ChinaTradingDesk. We have been advocating....
China Trading Desk
Nov 1, 20211 min read


Newsletter - October 2021
Oct Newsletter - Update to tech crackdown, Dynamic product placement in post-production videos, High quality traffic from Zhihu, 11.11 Warm
China Trading Desk
Oct 25, 20210 min read
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