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Cherlyn
Nov 10, 20225 min read
2022 State of Play & New Strategies – China KOL Marketing
The rapid development of the KOL economy has become the marketing focus for most advertisers. However, marketing will become more difficult
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China Trading Desk
Oct 25, 20220 min read
Newsletter - October 2022
In this newsletter, we start with the latest regulatory update to China's advertising landscape – pop-up information push services. Next, we
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Cherlyn
Oct 21, 20224 min read
China Regulations - Provisions on the Administration of Internet Pop-up Information Push Services
China’s “Provisions on the Administration of Internet Pop-up Information Push Services” will be officially implemented on September 30, 2022
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Cherlyn
Oct 20, 20224 min read
2022 China's 163 Million New Middle-Class Insight Report
A new group of people defined as the “new middle class” is emerging along with the development of China’s social economy. We highlighted a
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Cherlyn
Oct 19, 20224 min read
How brands can increase sales through products longing in China
Product longing strategies on social media to attract consumers and increase sales is common for brands in China, it is another kind of cont
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Cherlyn
Oct 18, 20223 min read
China's New Youth Consumer Market in 2022 – “Interest Consumption” Trends
The trend of “interest consumption” has been driven by the new youth groups and post-90s and post-00s are important groups in China’s curren
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Cherlyn
Oct 17, 20222 min read
App of the month – Alipay
Alipay, a third-party payment service platform in China under the Ant Group umbrella, was founded in December 2004. Alipay is the first mobi
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China Trading Desk
Sep 19, 20220 min read
Newsletter - September 2022
In this Sep CTD Newsletter, we start with some exciting news to share with you. We have recently launched a new venture – Carbon Trading Des
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Cherlyn
Sep 19, 20224 min read
2022 – 2023 China Cross-border Export E-commerce Marketing and Trends
China has ranked first in the global import and export ranking, with a total import and export commodities reaching about 605.1 million US d
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