October's newsletter highlights emerging trends shaping China's consumer behaviour and travel preferences. Key topics include sports tourism

Across China's major platforms, the week's hot topics span from intense societal debates to celebrity accolades, and high-stakes internation

The month of October has been packed with significant events and conversations that have captivated millions across China’s major social med

The 2024 QuestMobile Internet Advertising Market Half-Year Report reveals a market value of ¥3.514 trillion, with 11.8% growth. Key trends i

This week, the social media spotlight is on major entertainment events, military exercises, and exciting sports and esports competitions....

The report highlights the growing preference for family reunions, outbound getaways, and luxurious stays. Ticket sales for Chinese New Year'

This Week’s Hot Topics Across Major Social Media Platforms: Covering Global Tensions, National News, and Sports Highlights! Stay up to date

The 2024 sports consumption landscape in China is evolving rapidly, driven by young consumers prioritizing health and active lifestyles. A V

China Trading Desk’s latest 15,000-person report shows the continued growth in Chinese outbound travel volumes and that Chinese tourists are