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What Does Travel Mean To China's New Generation of Digital Wanderers?
China is undergoing historic cultural shifts, and the people who aim to successfully engage with its 900 million e-commerce consumers are sc
Cherlyn
May 31, 20244 min read


China’s Golden Week Travel Signals a Revival. Plus, Why U.S. Travel Is Still Lagging
In a rebound of international travel, over 1.5 million Chinese citizens embarked on outbound trips during the recent Golden Week holiday, ma
Cherlyn
May 30, 20243 min read


Chinese tourism to US seen recovering by 2026
Despite lifted travel restrictions, Chinese arrivals to the US remain well below 2019 levels, impacting US hotel revenue and causing job los
Cherlyn
Apr 24, 20242 min read


Ask Skift: What Are the Top Travel Trends in China?
China, the world's largest outbound tourism market prior to the pandemic, is expected to continue making substantial progress in its recover
Cherlyn
Apr 19, 20243 min read


Panel: Hainan Expo: Can consumption fuel China's economic growth?
The 4th China International Consumer Products Expo has just concluded in Hainan. Themed on sharing opportunities and creating a better life,
Cherlyn
Apr 19, 20241 min read


Commentary: Chinese millennial and Gen Z consumers want more than a good bargain
The growing purchasing power of China’s millennial and Gen Z consumers requires a transformation in the way companies make and market their
Cherlyn
Apr 16, 20243 min read


GenZ women lead rebound in Chinese outbound travel
China Trading Desk’s quarterly Travel Sentiment Survey queries 15,000 Chinese travelers, finds resurgence of travel among Chinese is spearhe
Cherlyn
Apr 15, 20243 min read


GenZ Women Lead Rebound in Chinese Outbound Travel
China Trading Desk’s quarterly Travel Sentiment Survey queries 15,000 Chinese travelers, finds resurgence of travel among Chinese is spearhe
China Trading Desk
Apr 11, 20243 min read


Chinese Travelers Increasingly Using Apps, Social Media For True Planning Let by Gen Z Women
When it comes to learning about destinations and planning trips, Chinese travelers are increasingly using travel applications like CTrip and
Cherlyn
Apr 11, 20245 min read
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