Tencent held its annual WeChat flagship conference - WeBuild in Guangzhou. Learn more about the insights & 2021 roadmap

January Newsletter covering important insights from China - Douyin, Alimama, Xiaohongshu, McDonald's, Keep App

Keep is a mobile fitness app launched in February 2015. Keep provides fitness teaching, running, cycling, dating and fitness diet guidance,

When we think of Xiaohongshu or Little Red Book, we immediately associate beauty & skincare product on the platform...

McDonald's recently launched a new two-dimensional image: Happy Sister. The image of Happy Sister is closer to the style of the popular ...

Airbnb and Kantar, a data consulting company, jointly released 2021 China Travel Insights based on a recent survey of 1,000 Chinese ....

As of August 2020, Douyin has 600 million daily active users, and from December, the average number of daily video searches exceeded 400M...

Due to the 2020 pandemic, the Chinese celebrated an extraordinary Spring Festival, and the same festival is fast approaching in 2021...

To help platform merchants and short video creators to better adapt to changes in short video marketing and accurately grasp opportunities..