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2021 China’s Mini Programs Ecosystem Development Insights
WeChat has over 3 million mini-programs, with DAU surpassing 450 million. China's mini-program ecosystem has maintained steady development,
Cherlyn
Mar 16, 20224 min read


2022 China OTT Market Analysis
In 2021, OTT revenue will be 15 billion, which membership revenue will account for about 20% and advertising revenue will account for 80%...
Cherlyn
Mar 16, 20227 min read


App of the month – FaceU
Faceu provides young users with photo and video functions. As a photo camera that launched the sticker function earlier in the domestic ...
Cherlyn
Mar 16, 20223 min read


Newsletter - February 2022
Welcome to our February Newsletter.
This issue is special as we mark our 25th newsletter! Thank you for your continued support and feedback
China Trading Desk
Feb 23, 20220 min read


Insights Report - 2021 Douyin Luxury Industry Report
The consumer group in second-hand luxury goods market continues to grow, and the luxury consumer age group is gradually younger. According t
Cherlyn
Feb 21, 20222 min read


Next Frontier for China Marketing - NFT
NFT is the abbreviation of Non-Fungible Token, which is translated as “非同质化代币” in Chinese, it is a native digital asset issued on the blockc
Cherlyn
Feb 21, 20222 min read


China’s Virtual Digital Human Influencer
With the rise of the virtual digital human of the metaverse concept in 2021 and the increasing demand for digital life among Chinese people
Cherlyn
Feb 21, 20227 min read


Insights Report - 2021 Douyin/XHS Beauty Brand Report
market size of China’s beauty industry has steadily increased, however big brands and cutting-edge domestic products are caught in a scuffle
Zhang Jian
Feb 21, 20223 min read


App of the month – Qzone
one of the earliest social platform which has seen a huge resurgence in recent times, with more than 560 million monthly active users, of wh
Zhang Jian
Feb 21, 20222 min read
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