Marketing Ideas - Off the beaten path
Learn more about off beat marketing ideas including live streaming, private traffic, KOL partnerships - from Mead Johnson & Taobao Macau...
top of page
China Trading Desk
Nov 18, 20201 min read
Guide to Mini-Program
Mini-program ecosystem has exploded within WeChat friends’ circle and gradually improved its ecology since 2018. Subsequently; Alipay, Baidu
139
China Trading Desk
Nov 18, 20201 min read
Insights Report - 11.11 Result
The world’s largest shopping festival - Singles’Day has been ended in 2020, Chinese e-commerce giant Alibaba records 498.2 billion RMB...
44
China Trading Desk
Nov 16, 20201 min read
Miaozhen OOH Monitor 2.0
Miaozhen Systems, a leading Chinese third-party advertising technology company, announced that the company has officially launched a new mea
47
China Trading Desk
Nov 15, 20201 min read
Insight Report - China Star-rated Hotels
Recently Ministry of Culture and Tourism of China released a statistical report on star-rated hotels. As of Q2 2020, China had 9,923 star-r
46
China Trading Desk
Oct 29, 20201 min read
China Programmatic Advertising Overview
China Marketing ecosystem is complicated! That is an understatement - if you follow China marketing you would know
107
China Trading Desk
Oct 19, 20200 min read
October Newsletter
Read all about our October Newsletter, covers Primer on Digital Advertising, 11.11 Insights, Marketing tools for China, WeChat Video Channel
24
China Trading Desk
Oct 18, 20202 min read
WeChat Video Channel – Short video platform Killer?
WeChat opened "video channel" in January 2020 as beta and officially launched in June. WeChat users now only need to update the WeChat APP t
115
China Trading Desk
Oct 17, 20201 min read
App of the Month - Tmall
Tmall (www.tmall.com) is part of Alibaba Group, it was first introduced by Taobao in April 2008 as Taobao Mall and renamed as Tmall in 2011,
251
bottom of page