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China’s Gen Z digitises consumption with new tech, shifting preferences
Survey results show China’s youth are ‘digital natives’ quick to adapt to new technologies, altering consumption habits. Experiences, digita
Cherlyn
Mar 13, 20243 min read


2024 Revealed: Mastering the Dynamics of Influencer Marketing in China's Social Sphere
Delve into user preferences and behaviour trends on platforms like Douyin and Xiaohongshu, where short videos reign supreme. Discover the po
Cherlyn
Mar 12, 20243 min read


Unveiling the Future: China's Luxury Market Revolution in 2024
Discover the transformative trends reshaping China's luxury market in 2024. Explore post-pandemic innovations, cultural connections, and eme
Cherlyn
Mar 8, 20243 min read


Ambitious, Educated, Liberated, Lonely, Lethargic: Meet China’s Cosmopolitan, Childless and Contradictory Zoomers
Dive into the complexities of China's GenZ with China Trading Desk's latest survey, exploring their aspirations, friendships, consumption pa
China Trading Desk
Mar 6, 20246 min read


China Regulations – China's State Secrets Law (Second Revision)
Discover China's updated State Secrets Law, effective May 1, 2024, aimed at fortifying national security. Explore its framework, classificat
Cherlyn
Mar 5, 20243 min read


Newsletter - February 2024
Discover China Marketing Maestro, a cutting-edge AI by OpenAI. Learn trends: online protections, CNY gift shifts, F&B emotional resonance. D
China Trading Desk
Feb 20, 20240 min read


Navigating Consumer Insights in Online Travel: A 2023 Perspective
Discover the evolving landscape of online travel with insights from the 2023 Online Travel Platform User Insight Report, focusing on the dyn
Cherlyn
Feb 8, 20244 min read


AI-powered martech releases and news: Feb. 8
36% of marketers say their company has no plan for integrating AI into marketing; 40% said they do have a plan and are executing it well.
Cherlyn
Feb 8, 20243 min read


‘Ice and snow’ extreme weather brings merriment and misery to Chinese tourists amid Spring Festival travel rush
A record nine billion domestic passenger trips are expected during the 40-day period, running alongside a rebound in international travel.
Cherlyn
Feb 8, 20247 min read
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