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2024 Qixi Festival: Key Insights and Marketing Strategies for China’s Gift Economy
In the 2024 Qixi Festival, known as Chinese Valentine’s Day, nearly 70% of consumers plan to buy gifts, with jewellery, digital products, an
Alice
Aug 5, 20243 min read


Newsletter - July 2024
In the latest newsletter discover outbound travel trends among older travelers and Gen Z women, Tencent's advertising services, and the impa
China Trading Desk
Jul 24, 20240 min read


Comprehensive Guide for Tencent Account Opening, Classification of Violations, Penalties, and Requirements
Tencent, one of the leading technology conglomerates in China, offers various advertising services. To access these services, advertisers mu
China Trading Desk
Jul 23, 20245 min read


2024 Summer Travel Market Forecast: Exploring Emerging Trends and Destinations
With reports from Ctrip and Qunar highlighting emerging trends and destinations. Ctrip's data shows an 80% surge in bookings to Europe and L
Alice
Jul 19, 20243 min read


Insights into the 2024 Trends in China’s Cross-Border B2C E-commerce Industry
The "2024 White Paper on Consumption Trends in China's Cross-Border B2C E-commerce Industry" explores the rapid growth of cross-border shopp
Alice
Jul 18, 20243 min read


Navigating the Chinese Travel Market, with Subramania Bhatt
On this episode of Destination on the Left, I talk with Subramania Bhatt, Founder and CEO of China Trading Desk. We discuss Chinese travel t
Alice
Jul 17, 20242 min read


Future Insights: Deloitte’s 2024 Gen Z and Millennial Survey Reveals Key Trends Shaping Tomorrow's Economy
Deloitte's 2024 survey of Gen Z and Millennials reveals key insights into their economic, social, and technological outlooks. These generati
Alice
Jul 17, 20243 min read


Unlocking the Future of Advertising: The Rise of Programmatic DOOH in China
The digital out-of-home (DOOH) advertising landscape is evolving with programmatic technologies. This white paper by VIOOH and Morketing Res
Alice
Jul 16, 20243 min read


QuestMobile 2024 618 Insight Report: Strategies, Trends, and Consumer Behaviors
The 2024 618 shopping festival in China saw significant shifts in consumer behaviour, with 667 million daily active users and 85.6% e-commer
Alice
Jul 12, 20243 min read
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