SINGAPORE – China may have surpassed its growth target in 2023, but weaker-than-expected consumer sentiment has raised questions about wheth

Explore China's dynamic digital landscape with key trends like the Rational Consumption Revolution and Digital Evolution. Uncover insights i

China’s Gen-Y and Gen-Z grow increasingly fond of South Korea but show less interest in US–where travel remains 90% below 2019 numbers, per

China is addressing the bottlenecks that have restricted outbound travel from the country. But the enthusiasm among Chinese travelers to vis

In 2023, China's digital marketing saw brands embracing multi-channel diversification and traffic-centric celebrity endorsements. Key trends

In 2023, China's FMCG market showed a moderate recovery with a 1% growth, adapting to post-pandemic changes. Key trends include a shift in c

China's tourism industry saw a dramatic revival in 2023, with a 75.5% increase in domestic trips and a 114.4% rise in spending. Douyin playe

Explore China's booming third-party payment industry, marked by a 49.07 trillion yuan transaction volume in 2022 and led by giants like Alip

Explore China's 2023 digital landscape, dominated by giants like Tencent and Alibaba, and marked by technological innovations in AI and VR/A