Explore the latest edition of our newsletter, uncovering the dynamics shaping China's digital and consumer landscapes – Gen Z, updated China

Explore the resurgence of blockbuster dramas and variety shows in 2023, reshaping viewing habits and advertising dynamics. Witness platforms

Born between 1995 and 2009, Gen Z redefines consumer and cultural norms, blending digital fluency with a quest for authentic connections. Ex

Discover the transformative trends shaping sustainable travel and explore the imperative for green travel amidst environmental challenges an

Survey results show China’s youth are ‘digital natives’ quick to adapt to new technologies, altering consumption habits. Experiences, digita

Delve into user preferences and behaviour trends on platforms like Douyin and Xiaohongshu, where short videos reign supreme. Discover the po

Discover the transformative trends reshaping China's luxury market in 2024. Explore post-pandemic innovations, cultural connections, and eme

Dive into the complexities of China's GenZ with China Trading Desk's latest survey, exploring their aspirations, friendships, consumption pa

Discover China's updated State Secrets Law, effective May 1, 2024, aimed at fortifying national security. Explore its framework, classificat