top of page


QuestMobile 2024 Insights: The New Middle-Class Driving China’s Future
The report reveals a dynamic demographic of 257 million, with a 4.8% year-on-year growth. Younger consumers aged 25-35 lead technology, fitn
Alice
Nov 20, 20243 min read
154


Hainan's 2024 Tourism Renaissance: From Cultural Roots to Youth-Driven Adventures
2024 Hainan's tourism has impressive growth with ticket bookings for top attractions soaring by 60% year-over-year. Highlighted a 200% surge
Alice
Nov 14, 20243 min read
90


The Rise of China’s Lip Makeup Market: Set to Hit ¥37.95 Billion by 2028
The Chinese lip makeup market is on a steady growth trajectory, with the market size reaching approximately ¥26.28 billion in 2023 and proje
Alice
Nov 12, 20243 min read
72


2024 Tourism Rebound: The Remarkable Recovery of China's Outbound Travel
China’s outbound tourism surged in 2024, nearing pre-pandemic levels. By Q3, outbound travel reached 82% of 2019 figures, with Asia-Pacific
Alice
Nov 8, 20243 min read
525


Unlocking the Advertising Power of WeChat Moments: Key User Insights for 2024
WeChat Moments, with a 75% daily user engagement rate, offers a prime platform for brands to connect with Chinese consumers. Moments ads are
Alice
Nov 6, 20244 min read
101

October Trending Post Summary:Across Major Social Media Platforms
The month of October has been packed with significant events and conversations that have captivated millions across China’s major social med
Alice
Oct 23, 20244 min read
142


2024 QuestMobile Internet Advertising Market Half-Year Report: Key Insights and Trends
The 2024 QuestMobile Internet Advertising Market Half-Year Report reveals a market value of ¥3.514 trillion, with 11.8% growth. Key trends i
Alice
Oct 23, 20244 min read
188


2025 Chinese New Year Travel Trends Forecast: Ushering in the Year of the Snake
The report highlights the growing preference for family reunions, outbound getaways, and luxurious stays. Ticket sales for Chinese New Year'
Alice
Oct 16, 20244 min read
821

2024 Market Analysis: Sports Consumption Trends Among Chinese Youth
The 2024 sports consumption landscape in China is evolving rapidly, driven by young consumers prioritizing health and active lifestyles. A V
Alice
Oct 11, 20243 min read
313
bottom of page