Future Insights: Deloitte’s 2024 Gen Z and Millennial Survey Reveals Key Trends Shaping Tomorrow's Economy
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Deloitte's 2024 survey of Gen Z and Millennials reveals key insights into their economic, social, and technological outlooks. These generati
Alice
Jul 163 min read
Unlocking the Future of Advertising: The Rise of Programmatic DOOH in China
The digital out-of-home (DOOH) advertising landscape is evolving with programmatic technologies. This white paper by VIOOH and Morketing Res
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Alice
Jul 123 min read
QuestMobile 2024 618 Insight Report: Strategies, Trends, and Consumer Behaviors
The 2024 618 shopping festival in China saw significant shifts in consumer behaviour, with 667 million daily active users and 85.6% e-commer
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Alice
Jun 202 min read
Insight into Luxury Industry: How Digital Marketing Is Transforming the Luxury Industry in 2024
In 2024, the luxury industry is transforming with a 23% rise in online ad spend, reaching 990 million in Q1, driven mainly by beauty and cos
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Alice
Jun 193 min read
Hainan Free Trade Port Tourism Retail White Paper: Insights and Future Directions
Hainan's tourism retail market is thriving, with 2023 duty-free sales hitting RMB 43.76 billion, up 25.4%. Key initiatives like CDF Haikou I
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Alice
Jun 133 min read
China and Hong Kong's Luxury Market Forecast: Leading the Global Luxury Landscape by 2030
By 2030, China and Hong Kong are set to lead the global luxury market, driven by sustainable trends and significant wealth transfers boostin
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Alice
Jun 123 min read
Unveiling the Dynamics of May Day 2024: A Surge in Travel and Consumption Across China
During China's 2024 May Day holiday, consumer engagement soared, reaching 911 million daily active users. This surge, fueled by online and o
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Alice
Jun 43 min read
2024 Whiskey Market in China: Unveiling Trends, Growth, and Opportunities
Explore the latest trends in the Chinese whiskey market. Highlighting a significant growth to 5.5 billion yuan, the report examines the stro
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Alice
May 172 min read
Unlocking the Secrets of China's 2023 Marketing Landscape: Insights on Consumer Trends and Competitive Strategies
Explore China's 2023 marketing dynamics with our report on consumer trends and competitive strategies. As digital marketing spending hit 714
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