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China Consumer Trends 2025: Navigating the Era of Purpose-Driven Consumption
China’s consumer landscape is shifting toward purpose-driven consumption, with 47% of consumers prioritizing essential, high-quality, and su
Alice
Jan 153 min read


Understanding the "New Consumption Divide" in China: High-End, Practical, and Emotional Trends
Understanding the "New Consumption Divide" in China: High-End, Practical, and Emotional Trends
Alice
Jan 133 min read


Trending Now: China's Social Media Highlights #06Jan-12Jan#
From celebrity controversies to natural disasters, this week's trending topics on China's social platforms capture many emotions and discuss
Alice
Jan 132 min read


Educated young Chinese turn to tour guiding as job market wavers
Tour guiding is becoming an increasingly popular fallback option in a China rife with employment instability as the economy slows. A growing
Alice
Jan 123 min read


China’s Luxury Landscape in 2025: Trends, Opportunities, and the Road Ahead
The 2025 Chinese luxury market is transforming, with 56% of mainland consumers planning to increase spending, prioritizing experiential luxu
Alice
Jan 104 min read


Sobering times for China’s luxury liquor market
Despite Moutai’s projected 15% revenue growth, the luxury spirits industry grapples with price declines, changing tastes, and trade tensions
Alice
Jan 102 min read


China’s investors, tourists hit pause to size up risks of turmoil in Seoul
With the political crisis in South Korea unlikely to abate, analysts say China's businesspeople and travellers are assessing their options
Alice
Jan 92 min read


First-time Chinese travelers reshape travel retail landscape
The resurgence of Chinese outbound travel is transforming the global travel retail landscape, with a remarkable 40% of travelers venturing i
Alice
Jan 82 min read


Chinese outbound travel in 2024 reinvigorates global travel retail
The resurgence of Chinese outbound travel in 2024 has reinvigorated global travel retail, and according to China Trading Desk’s latest Trave
Alice
Jan 83 min read
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