top of page


Recession Risks, Chinese Tourism, Green Travel: Ask Skift's Most Popular Questions
A recession would slow global tourism growth. Skift Research recently lowered its 2025 global travel growth forecast from 6% to 9% down to 2% to 5% due to U.S. recession and global slowdown risks being higher than at the start of the year.
Alice
Apr 25, 20252 min read


Subsidised flights pitched to revive Chinese visits
Thailand is no longer one of Chinese tourists’ top five preferred destinations, a new study has shown, prompting industry executives to propose using subsidised flights to reverse the decline.
Alice
Apr 24, 20253 min read


China Trading Desk Turns 7: A Note of Gratitude and Grit
As we mark the 7th anniversary of China Trading Desk, we take this moment to extend our heartfelt gratitude to all who have journeyed...
China Trading Desk
Apr 19, 20252 min read


Chinese Travellers to Make 200M Trips by 2028: Luxury Spending, Digital Influence, and Airport Retail Trends in 2025
2025 marks a pivotal inflection point in global tourism — and Chinese travellers are once again leading the charge. After years of pandemic disruption, China’s outbound travel market is not just recovering, it’s accelerating toward a new horizon: 200 million international trips by 2028.
China Trading Desk
Apr 16, 20255 min read


China Trading Desk Q1 2025 survey reveals 58% of Chinese travellers intend to shop at airport
According to market research firm, China Trading Desk‘s latest China Outbound Travel Sentiment Survey for Q1 2025, a majority (58%) of Chinese travellers have the intent to shop before boarding in the airport, while 28% are undecided – a clear opportunity for targeted promotions or in-store engagement to convert potential shoppers.
Alice
Apr 15, 20254 min read


China issues US travel risk alert as tariff war escalates
The Chinese government has issued warnings to its citizens about travel to the US amid ongoing tariff wars.
The Chinese Ministry of Culture and Tourism on April 9 reminded its citizens to assess travel risks amid “deterioration of Sino-US economic and trade relations and the domestic security situation in the US”.
Alice
Apr 10, 20253 min read


China’s jet set: Spontaneous, digital, luxury-first
China’s outbound tourism is set to exceed 155 million travelers in 2025, surpassing pre-pandemic levels and reshaping global tourism trends,
Alice
Apr 5, 20253 min read


China’s tourism sector gains recognition following UN Tourism chief’s visit
UN Tourism Secretary-General Zurab Pololikashvili concluded a high-profile visit to Beijing on Friday as China’s tourism sector sees efforts
Alice
Apr 2, 20253 min read


China Trading Desk – Chinese outbound travellers return in force with 155 million projected 2025 trips
CHINA. The latest report from China Trading Desk reveals that Chinese tourists are projected to take over 155 million international trips in
Alice
Apr 1, 20253 min read
bottom of page
