top of page


Navigating Major Consumption Patterns in China: Insights from 2024 Chinese New Year Holiday Report
The "2024 Chinese New Year Holiday Report" reveals a landmark shift in China's digital consumption, marking the first instance of daily acti
Alice
Apr 8, 20243 min read


Decoding Gen Z: The Undefined Generation Shaping the Future
Born between 1995 and 2009, Gen Z redefines consumer and cultural norms, blending digital fluency with a quest for authentic connections. Ex
Cherlyn
Mar 14, 20243 min read


Embracing the Horizon: The 2023 Green Travel Trends Report Unveiled
Discover the transformative trends shaping sustainable travel and explore the imperative for green travel amidst environmental challenges an
Cherlyn
Mar 13, 20243 min read


2024 Revealed: Mastering the Dynamics of Influencer Marketing in China's Social Sphere
Delve into user preferences and behaviour trends on platforms like Douyin and Xiaohongshu, where short videos reign supreme. Discover the po
Cherlyn
Mar 12, 20243 min read


Unveiling the Future: China's Luxury Market Revolution in 2024
Discover the transformative trends reshaping China's luxury market in 2024. Explore post-pandemic innovations, cultural connections, and eme
Cherlyn
Mar 8, 20243 min read


Navigating Consumer Insights in Online Travel: A 2023 Perspective
Discover the evolving landscape of online travel with insights from the 2023 Online Travel Platform User Insight Report, focusing on the dyn
Cherlyn
Feb 8, 20244 min read


Unveiling New Market Trends and Opportunities: Post-Pandemic Consumer Insights 2023
Unlock new market trends and opportunities in the post-pandemic landscape with our insights from the 2023 New Consumption Potential White Pa
Cherlyn
Feb 7, 20243 min read


Navigating the Future of Consumption: Insights from the 2023 Chinese Consumer Food and Beverage Report
Explore the transformative trends shaping the food and beverage industry, from the emotional resonance of products to the groundbreaking rol
Cherlyn
Feb 6, 20243 min read


2024 Chinese New Year Gift Trends: Insights into Consumer Behaviour and E-commerce Impact
Uncover the latest insights into consumer behaviour and e-commerce impact on Chinese New Year gift trends for 2024. Delve into the cultural
Cherlyn
Feb 5, 20243 min read
bottom of page
