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Future Insights: Deloitte’s 2024 Gen Z and Millennial Survey Reveals Key Trends Shaping Tomorrow's Economy
Deloitte's 2024 survey of Gen Z and Millennials reveals key insights into their economic, social, and technological outlooks. These generati
Alice
Jul 17, 20243 min read


Unlocking the Future of Advertising: The Rise of Programmatic DOOH in China
The digital out-of-home (DOOH) advertising landscape is evolving with programmatic technologies. This white paper by VIOOH and Morketing Res
Alice
Jul 16, 20243 min read


QuestMobile 2024 618 Insight Report: Strategies, Trends, and Consumer Behaviors
The 2024 618 shopping festival in China saw significant shifts in consumer behaviour, with 667 million daily active users and 85.6% e-commer
Alice
Jul 12, 20243 min read


Insight into Luxury Industry: How Digital Marketing Is Transforming the Luxury Industry in 2024
In 2024, the luxury industry is transforming with a 23% rise in online ad spend, reaching 990 million in Q1, driven mainly by beauty and cos
Alice
Jun 20, 20242 min read


Hainan Free Trade Port Tourism Retail White Paper: Insights and Future Directions
Hainan's tourism retail market is thriving, with 2023 duty-free sales hitting RMB 43.76 billion, up 25.4%. Key initiatives like CDF Haikou I
Alice
Jun 19, 20243 min read


China and Hong Kong's Luxury Market Forecast: Leading the Global Luxury Landscape by 2030
By 2030, China and Hong Kong are set to lead the global luxury market, driven by sustainable trends and significant wealth transfers boostin
Alice
Jun 13, 20243 min read


Unveiling the Dynamics of May Day 2024: A Surge in Travel and Consumption Across China
During China's 2024 May Day holiday, consumer engagement soared, reaching 911 million daily active users. This surge, fueled by online and o
Alice
Jun 12, 20243 min read


2024 Whiskey Market in China: Unveiling Trends, Growth, and Opportunities
Explore the latest trends in the Chinese whiskey market. Highlighting a significant growth to 5.5 billion yuan, the report examines the stro
Alice
Jun 4, 20243 min read


Unlocking the Secrets of China's 2023 Marketing Landscape: Insights on Consumer Trends and Competitive Strategies
Explore China's 2023 marketing dynamics with our report on consumer trends and competitive strategies. As digital marketing spending hit 714
Alice
May 17, 20242 min read
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