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China Search Market 2022 Forecast
CTR recently release a report on the 2022 search marketing budget trend, we filter down some of the top trends for 2022. These trends...
Cherlyn
Mar 16, 20225 min read


2021 China’s Mini Programs Ecosystem Development Insights
WeChat has over 3 million mini-programs, with DAU surpassing 450 million. China's mini-program ecosystem has maintained steady development,
Cherlyn
Mar 16, 20224 min read


2022 China OTT Market Analysis
In 2021, OTT revenue will be 15 billion, which membership revenue will account for about 20% and advertising revenue will account for 80%...
Cherlyn
Mar 16, 20227 min read


Insights Report - 2021 Douyin Luxury Industry Report
The consumer group in second-hand luxury goods market continues to grow, and the luxury consumer age group is gradually younger. According t
Cherlyn
Feb 21, 20222 min read


Next Frontier for China Marketing - NFT
NFT is the abbreviation of Non-Fungible Token, which is translated as “非同质化代币” in Chinese, it is a native digital asset issued on the blockc
Cherlyn
Feb 21, 20222 min read


China’s Virtual Digital Human Influencer
With the rise of the virtual digital human of the metaverse concept in 2021 and the increasing demand for digital life among Chinese people
Cherlyn
Feb 21, 20227 min read


Insights Report - 2021 Douyin/XHS Beauty Brand Report
market size of China’s beauty industry has steadily increased, however big brands and cutting-edge domestic products are caught in a scuffle
Zhang Jian
Feb 21, 20223 min read


2022 China Digital Marketing Trends
According to the "2022 China Digital Marketing Trend Report" released by the Miaozhen Marketing Academy, the overall marketing expenses of e
Zhang Jian
Jan 21, 20223 min read


2022 New Consumer Brand Development Trends
According to the "2022 China's New Consumer Brand Development Trend Report" jointly produced by Weiboyi, MMA and Mojing Market Intelligence
Zhang Jian
Jan 21, 20225 min read
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