China's digital Ecosystem is complicated and very different from the western world.
Most apps and services available in other countries do not work in China because of the Great Firewall.
Take a look at the Social Media Landscape in China, do you know what these apps are?
Continue below to see the corresponding apps & services in the western world.
Similarly, the adtech environment is also very complicated and tough to navigate.
If you are keen to understand more and need help navigating, talk to us.