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GIIS

To drive sign-up for GIIS programmes

Objectives: Lead Generation

CTD Product: Trading Desk

Channels: WeChat Moment Ads

Location:  China Tier 1 & 2 Cities

Targeting:

  • Interest in education in Singapore, Overseas education, International schools, Migration to Singapore, English and Chinese language education

Success by Numbers

35%

Reduction in acquisition cost

1.54%

CTR

Campaign Screenshot

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