Turkish Airlines

Court discerning tourist with business class promotions & gastronomical spread

Objective: Business Class Promotion

CTD Product: Trading Desk 

Channels: Programmatic Display & Social

Location: Tier 1 Cities

Targeting:

  • Interest: Overseas Travel, Luxury Lifestyle, Luxury Brands

  • Behavioural: High Income, Businessmen, Business Travel

Success by Numbers

30%

More clicks vs. estimate

8%

Lower CPM vs. estimate

26%

Lower CPC vs. estimate

Campaign Screenshot

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